The following initial outreach scripts are what I have used, battletested and refined over hundreds of outreach campaigns.

While these work great, they are just the initial outreach and will need adapting to suit your particular use case.

So, if you are looking for any follow up scripts, guidance or support with landing/pricing clients, the R&R community is for you. We can help you throughout this process..

Initial Cold Email Outreach Script

Email Subject Line: Quick Question

Hey {name of business owner},

Are you currently taking on more customers?

If so, how many would you be able to take on per month?

(Please only reply if you are able to take on more leads)

P.S – this isn’t an automated message, I’m a real person! I have done prior research before emailing you….

{Your full name}

Optional but preferable: {Your company name}

Optional but preferable: {Your company website}

Initial Cold Call Outreach Script

Hi, is that {name of business owner}?

I’m {your first name}… [pause]. I’m looking for someone who can take on {your niche} work in the {your location} area.

[Pause. Wait for response].

So, I actually own a website that is already generating leads, I’m looking for someone to who I can send these jobs to.

Does that sound of interest to you?

[Pause. Wait for response]. [If Yes, proceed]. [If no, call next business owner]

So I saw you are/on {how you found them}, it looks to me that you are looking for more work..

Is that something you might possibly be open to? [Pause. Wait for response].

[If Yes, proceed]. [If no, finish up and call next business owner]

Ok great.. Well look, well here is what I propose we do.

I’ll send you a couple of {your niche} leads for free…when you close your first job, all I ask is that we have a conversation about doing more work together.

Does that sound good?

[If Yes, proceed]. [If no, handle objection]

Great. So in time, we could look for you to get your contact details on the site to pick up the leads directly.

Does that sound good?

[If Yes, proceed]. [If no, handle objection]

Ok cool I’ll need your whatsapp, so I can keep you updated and get those leads sent over.

Thanks

Bye {name of business owner}